ELEAT Cereal Joins The Good Food Group: Elevating Breakfast Nutrition The Good Food Group proudly announces the latest addition to its esteemed house of brands – ELEAT Cereal. In a landscape where sports nutrition is evolving rapidly, the focus on...
Welcome, to the world of launching a product into the retail market! It’s a wild and exciting ride, full of ups and downs, but one thing is for sure: you need to understand the landscape of your competitors if you want to succeed. This article will be focusing...
As the head of one of the fastest growing a retail management companies in the UK, I strongly believe that understanding which retailers to target is crucial for a brand’s success. Retailers have unique pricing strategies, target markets, shelf gaps, and current...
We get it. Pitching to retail buyers can be a daunting and nerve-wracking process. If Dragon’s Den has taught us anything it’s that being prepared is everything in giving a great first impression of you and your brand. Particularly if you don’t know...
Inflation – What is it? In short inflation is the increase in price of something over time and recent years have seen food & drink prices rising more than ever before; leading tot he cost of living crisis that we are facing today. This is inevitable having a...
