Welcome, to the world of launching a product into the retail market! It’s a wild and exciting ride, full of ups and downs, but one thing is for sure: you need to understand the landscape of your competitors if you want to succeed. This article will be focusing...
As the head of one of the fastest growing a retail management companies in the UK, I strongly believe that understanding which retailers to target is crucial for a brand’s success. Retailers have unique pricing strategies, target markets, shelf gaps, and current...
We hear it all the time from new, upcoming brands – How do I get a buyer to respond to my emails and actually look at my brand? At The Good Food Group, we work closely with buyers across all major UK retailers and we know what they like and don’t in a...
The Government’s delay in implementing restrictions on volume deals on HFSS foods until next year has been widely criticised, both by those lobbying for measures to combat obesity and poor health and by brands on both sides of the restrictions. So what is the forecast...
Our usual blog posts are focused around giving you retail tips and advice, or talking about our wins as a business. We’ve decided to switch it up this week and let you find out more about the team behind The Good Food Group. And what better way to start this...